Best In Show, a NAMM University educational session, features six panelists who represent single-store operations, small to mid-sized chains and one of the industry’s top trade magazines.

The new LAG Tramontane range (available in the UK by April 2010) was awarded “Best In Show”, the best product or service that panelists saw at NAMM.

Panelist Zach Phillips, editor, Music Inc. Magazine, explains the selection: “This line solves the problem of finding a well-made beginner to mid-range acoustic guitar. They have acoustic guitars with an MSRP of $275 that sound and play extremely well. They have guitars in the $700 range that sound and play like guitars at twice that price.”

The NAMM Show is held annually in California at the Anaheim Convention Center during early January. As one of the three biggest and most important Global Music Trade events of the year, the accolade of 'Best in Show' was gladly received by LAG Guitars' founder, Michel Lag Chavarria.